The Forrester Center’s Recovery Squad Logo
For The Forrester Center for Behavioral Health, Arrowhead Design Group developed the brand identity for their recovery program, aptly named “The Recovery Squad.” Staying true to The Forrester Center’s brand, we used their signature color palette, ensuring consistency across all communication materials. The visual centerpiece of the branding was a plant sprouting, symbolizing growth, renewal, and the ongoing journey of recovery. This imagery aligned perfectly with the program’s mission of supporting individuals as they grow through their recovery process.
Branding recovery programs like The Recovery Squad plays a crucial role in conveying hope and empowerment to those seeking help. By visually connecting the program with The Forrester Center’s established identity, we helped create a sense of trust and continuity, encouraging participants to feel supported from the very start of their journey. Through thoughtful, cohesive design, we transformed their recovery program into a beacon of growth and resilience in the community.